Influencing the new way of marketing data - Web3
How will Web3 influence marketing? Guillaume Ang unpacks the impacts and consequences for companies trying to reach their customers and their data.
Expert's Corner
What is Zero-Party Data? The future of marketing data.
The future of marketing data is explored through an analysis article on Zero-Party Data, and how it impacts marketing, data privacy and customer...
Expert's Corner
The Limitations of Third-Party Data - the future of marketing data
Guillaume Ang uncovers the evolution of marketing data by unpacking the limitations of third-party data.
Expert's Corner
What is Low-Code: What you need to know about the low-code movement!
The low-code movement is building, learn more about low code, no code and how to best leverage it for your business.
Expert's Corner
How to create the best pitch deck your investors have ever seen!
Resident expert, Guillaume Ang, highlights the best method for creating the best pitch deck that will wow potential investors, it'll be the best...
Expert's Corner
One sentence pitch to convert your audience
Guillaume Ang, our resident expert returns to highlight how the one-sentence pitch can convert your audience.
Case Study
Feature your product in your signup flow to increase engagement
Guillaume Ang discovers new strategies to increase engagement, seeing how Canny, Sleekplan, and Frill demonstrate their product within the signup...
Case Study
Converting users to a complicated product.
This Flow State Case Study dives into how Segment are converting users to a complicated product with sign up flows.
Case Study
How Canva’s trust in their product garners success.
Canva, Australia's unicorn have found great success with their great product, and trusting the value that it provides almost immediately.
Case Study
From the Landing page to your App, how to keep your design consistent across the customer journey
Consistent branding design across the customer journey is important and Guillaume Ang covers it from Landing Page to App.